[…] la tendencia del mercado espanol en 2023. Creating Seamless Viewing by Innovating, Collaborating and Testing SpringServe’s Head of International Léon Siotis offers his thoughts on what’s to come in 2023. Skapa användarvänligt tittande genom att vara innovativ, samarbeta och testa ny teknik SpringServes Jonas Olsen, chef för internationell affärsutveckling ger sina syn på vad […]

[…] is the most exciting time in advertising in India, and she predicts that retail media will have a big impact on the country’s ad market in the coming year. Prabhvir Sahmey, Senior Director, Samsung Ads With Connected TV moving into the mainstream in India, Prabhvir Sahmey of Samsung Ads talks about their role as […]

[…] continues to gain popularity, up 2 per cent year-on-year (ThinkTV), with 1 in 3 New Zealanders every week logging in to watch premium video content. The shift comes as advertisers increasingly understand the value of incorporating BVOD into their campaigns. With BVOD, brands have the advantage of leveraging first-party data segments to reach audiences, […]

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[…] data sharing, matching and quality, improving the operation of the data-driven TV ecosystem in the 2020s. Contacts: For more information about the TV Data Initiative, please visit www.futuredata.tv or email [email protected]. To arrange interviews and briefings with the participating companies, please contact: [email protected]  About the members of the TV Data Initiative Blockgraph is a […]

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[…] markets, Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com. ### Media Contacts: Magnite Megan Hughes, mhughes@magnite.com Spectrum Reach Andrew Russell, andrew.russell@charter.com

[…] Trusted by leading publishers & advanced TV distributors, its platform delivers control, transparency, and analytics to increase ad performance and revenue from media sales. For more information, visit http:// www.springserve.com. About SXSW SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and […]

[…] by leading publishers & advanced TV distributors, its platform delivers control, transparency, and analytics to increase ad performance and revenue from media sales. For more information, visit http:// www.springserve.com. Enquiries: For further information please visit www.mirriad.com or contact: Mirriad Advertising plc Stephan Beringer, Chief Executive Officer David Dorans, Chief Financial Officer Tel: +44 (0)207 884 […]