Magnite Audiences empowers publishers to unlock the full value of their audiences while enabling brands to connect with them at scale Singapore & Mumbai – December 17, 2024 – Magnite (NASDAQ:MGNI), the largest independent sell-side advertising company, announced the expansion of Magnite Audiences and its debut in India and Southeast Asia. The solution empowers publishers […]

Major OEM to leverage Magnite’s Streaming SSP and SpringServe ad server to power programmatic execution of new ad formats New York – December 10, 2024 – Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, and LG Ad Solutions, a leader in connected TV (CTV) and cross-screen advertising, announced a renewal of their global relationship, […]

By leveraging Magnite’s ClearLine platform and IRIS-enabled™ Contextual Segments, brands can seamlessly align their ads with the themes and moods viewers are already engaged with. In a high-stakes season, combining content with context is a powerful way to capture attention, drive relevance, and create lasting brand impact.

Magnite’s eMpower series is focused on big-picture thinking and helping the industry thrive through learning, insights, and collaboration.

These episodes feature leaders from Magnite’s team and our partners reflecting on the pivotal moments of 2024, as well as their predictions for the themes that will shape India’s ad market in the next 12 months.

Tips for holiday advertising campaign success, navigating consumer trends, curated inventory, targeting options, new ad formats, and more.

BidLink solution within Magnite’s SpringServe ad server to support WeTV in scaling programmatically Singapore – December 3, 2024 – Magnite (Nasdaq: MGNI), the largest independent sell-side advertising company, announced that WeTV has selected Magnite’s ad tech stack to enhance monetisation of its video inventory. WeTV will leverage the BidLink solution within Magnite’s SpringServe ad server […]

Magnite has partnered with Google’s Display & Video 360 instant deals, a programmatic solution that simplifies the setup and activation of ad campaigns while leveraging sell-side data from Magnite.

Anne-Marie, our Commercial Counsel, takes us through a typical day in her life in Magnite’s New York office.

Study examines the impact of advertising within premium streaming content  Mumbai – November 14, 2024 – Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today unveiled its latest research study, “Why Streaming TV Is a Must-Buy.” The research examines the impact of advertising within premium streaming content in India, revealing that ads in this […]

Read about Magnite’s commitment to sustainability, making ad transactions more efficient through partnerships, tech, and smarter processes